How Together Against Cancer transformed their fundraising with GiveMatch
Together Against Cancer’s Mission
Together Against Cancer (TAC) is a dedicated charity with a mission to empower individuals diagnosed with cancer, and their families and carers. By providing knowledge, tools, and resources, TAC enables them to find a safe and friendly space to learn and empower themselves. TAC offers a variety of free cancer support services, including complementary therapies, workshops, events, and counselling.
Since establishing its Leicester centre in 2016, TAC has provided therapy rooms, talk spaces, and event venues to deliver a holistic approach to cancer care. The charity hosts guest speakers, workshops, and activities to foster connection and empowerment for its members. Crucially, all support is offered free of charge and is available for up to three years post-treatment.
“I’m blown away! The total amount raised far exceeded our expectations. In just the past month, we've almost reached our annual fundraising target, thanks to the funds raised through GiveMatch and some in-person events. This is a huge achievement for a small charity like ours."
~ Valerie, Centre Manager
The Challenge
TAC needed to boost the income generated from their annual fundraising activities to meet growing demand for their services.
As a small charity, every effort must be maximised. With an increasing number of people relying on their support, TAC aimed to raise the funds required to hire an additional therapist for one day a week in 2025. Each therapy session costs £25, highlighting the importance of every pound raised in helping them expand their impact: their initial goal was £2,750 including Gift Aid.
"The level of support we received from our CSM at GiveMatch was unlike anything we’ve experienced elsewhere. We really appreciated the proactive guidance, regular follow ups and valuable advice throughout the entire process."
~ Valerie, Centre Manager
Our Solution
To tackle their fundraising challenge, TAC had a committed team of runners and walkers registered to the Leicestershire Running Festival —including their centre manager, Valerie.
Working closely with their dedicated GiveMatch Customer Success Manager (CSM), TAC set up personalised fundraising pages for each participant. These pages made it easy for the runners to share their story and encourage donations from friends, family, and colleagues. TAC also received expert advice on how to effectively promote the campaign, ensuring maximum visibility and engagement in the lead-up to the event.
Our Impact
The results exceeded all expectations. The dedication of TAC’s runners was so impressive that they increased their personal targets twice during the campaign. By the end, they had raised a staggering combined total of over £8,700, including Gift Aid. GiveMatch added £1,961 in match funding, amplifying the impact of their efforts by 25%.
This incredible success not only secured funding for 348 therapy sessions but also demonstrated the power of collaboration and community in achieving fundraising goals. TAC’s fundraising team will build on this momentum for future campaigns in 2025, ensuring even more cancer patients and carers can access their vital services.